Smart Training Referral as a Means of Increasing the Self-Efficacy of Employees Implementing the Member-Get-Member Program at PT Swapro International

Abstract

This research originates from the need for an outsourcing company to involve its employees in a member-get-member program, a recruitment strategy that relies on active employee participation. However, not all employees who participate in this program feel confident in carrying out their roles. Therefore, this study aims to examine the effectiveness of Smart Referral Training in improving employee self-efficacy. Using a quantitative, quasi-experimental design, this research compared employees’ self-efficacy levels before and after the training using pre-test and post-test measures. The study was conducted among employees of PT Swapro International who participated in the member-get-member program, serving as the research population. The sample comprised the entire population, totaling 8 participants. Employee self-efficacy was measured using the Self-Efficacy Scale developed by Novrianto et al. (2019). The results of the paired-sample t-test showed a significant increase in the average self-efficacy score from 27.50 (pretest) to 41.75 (posttest). This improvement not only demonstrates the effectiveness of the training but also confirms that individuals can grow when provided with appropriate learning experiences, social support, and opportunities to believe in their own abilities. This research offers practical contributions to organizations by designing psychologically based interventions to enhance employee participation while also strengthening the literature on the application of self-efficacy theory in the context of social network–based recruitment.